By James Woosley
ISBN-10: 0615822908
ISBN-13: 9780615822907
This is a ebook for individuals with ideas.
Do you are making plans that by no means get carried out? Are they overly complex and fail since you easily can't cease making plans till it’s ideal? Or do you refuse to plot since you care basically approximately getting issues performed, yet turn out failing and inflicting chaos for these closest to you (spouse, companions, teammates, etc.)? Do you find yourself remodeling initiatives rather than attaining your goals?
Let's locate the satisfied center ground—the candy spot that mixes making plans and motion! It's guaranteed to be greater than scribbles on a serviette, yet a ways lower than an overstuffed binder.
what's it that you really want to accomplish? no matter what it's, it’s unlikely to be effortless. no longer if it’s anything enormous worthy doing right.
however it could be made more uncomplicated, and in doing so, make it seem like it used to be effortless to somebody who didn’t see the blood and sweat you poured into your notion.
Let’s get to paintings!
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Extra resources for Conquer the Entrepreneur's Kryptonite: Simple Strategic Planning for You and Your Business
Example text
7. Aligning The aligning leadership activity is more specific about how the longterm vision and short-term objectives are to be achieved, at least in 30 Redefining corporate leadership specific areas within the business. Its main emphasis is on improving the cost efficiency of these areas, normally by removing duplication of effort and generating economies of scale. Thus this potentially releases physical energy in some parts of the business but this is often taken as a direct cost-saving benefit rather than being redeployed into other value-creating activities.
This means that, in some organizations, the top leadership team can be very small while, in others, it can include quite a wide range of people from different levels in the managerial hierarchy. Handling paradox The shared vision normally states a long-term aspiration but, in most companies, the top leadership team is also required at least to maintain the short-term performance of the business. This can create obvious conflict between the demands of investing to achieve the long-term goals and pressures for short-term profit improvements.
In fact, as the group starts with the significant corporate disadvantage of not having the dominant global brand in this category (not surprisingly, this is owned by the industry leader and accounts for half of their global sales volumes), a particularly key marketing issue is how well the company understands its consumers. As a result, the corporate centre has identified some leading-edge marketing segmentation techniques that enable consumers to be grouped together by relevant values, lifestyles and behaviours, so that specific brands can be appropriately targeted.
Conquer the Entrepreneur's Kryptonite: Simple Strategic Planning for You and Your Business by James Woosley
by James
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