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Download e-book for kindle: Alliances in Health Promotion: Theory and Practice by Angela Scriven

By Angela Scriven

ISBN-10: 0333677692

ISBN-13: 9780333677698

ISBN-10: 1349142972

ISBN-13: 9781349142972

A concise and obtainable account of the theoretical concerns when it comes to intersectoral collaboration, and the range of overall healthiness merchandising partnerships which have been tested. The ebook comprises contributions from a unique staff of teachers, researchers practitioners, from a variety of settings - the well-being carrier, universities, professional future health advertising organisations, neighborhood specialists, voluntary organizations and schooling.

The e-book will attract a huge number of readers, together with scholars of healthiness advertising and practitioners confronting the realities of collaborative operating.

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Extra resources for Alliances in Health Promotion: Theory and Practice

Example text

In addition, serious consideration needs to be given to the field of organisational development, which offers effective change by increasing personal competence and responsibility and developing team-building and a sense of commitment to the results of the organisation (Mullins, 1993, p. 647). Therefore, planning for sustainable outcomes from these alliances and developing clear strategies for optimum working across organisational, cultural and geographical boundaries appear to be sound prerequisites for sustaining commitment and creating cost-effeetive strategies for effective alliance-working.

Policy and Politics 19(4): 229-40. Wistow, G. (1982) Collaboration between health and local authorities: why is it necessary. Sodal Policy and Administration 16(1): 44-82. 2 Exploration of conflict theory as it relates to healthy alliances SalZy Markwell In the mid-1980s experience of interagency collaboration evolved through the implementation of the community care reforms. For almost all participants' involvement in interagency work was additional to their professional tasks. In addition, as with later experiences of joint working, members found that they knew very litde about methods of decision-making and the constraints on the action of other agencies (Carpenter, 1995).

Articulate a shared vision of what the future of the group could be, its role, tasks and function (Plant, 1987). This common vision involves mobilising the energy and resources of others through appeals to their hopes, va lues and aspirations. Individual perspectives The satisfaction of the individual may be in conflict with the effective working of the group. , 1988). These authors identify one additional need that can also be satisfied in groups, the need for power, either power 30 SalZy Markwell over the other members of the group, or by using the power leverage of the group to effect changes, perhaps in an organisation or community that individual members by themselves cannot change.

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Alliances in Health Promotion: Theory and Practice by Angela Scriven


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